Great article, Tiff! I had no idea how pervasive (and high quality) the nature of livestream concerts could be. I learned a lot from your post, and agree that I do not see a world in which live concerts cease to exist. That said, I do believe livestreaming will stick around as a supplemental experience that serves as an additional revenue stream for artists who want to offer both. Having a livstream option in addition to IRL concerts could provide a way to engage a larger subset of fans who might not be able to travel to a big city, or who don't have the money to afford high-priced concerts.

While COVID-19 rocked our world and dissappointed many excited fans (#BeliebersForever), in many ways it has also proved what *could be possible* a lot sooner than we would have figured out if we were not forced into in isolation.